Benefit Gimme Brow

It’s usually one of my favorite birthday treats, a complimentary brow shaping from Benefit, but this year I skipped. For months, I’ve been leaving my brows just be. Resisting the urge to pluck and letting them grow to the point of unruly. At first, it’s really hard to do but with a little time (in my case – almost two months!) and patience you actually start to see results. My brows are sparse and cowlicky, so patience is hard to come by.

I was using this pencil until the folks at Birchbox majorly upped my brow game with Benefit Gimme Brow. If we’re verbing it — they wowed my brows. I’ve tried pretty much every type of brow filler there is with varying results. Wax, powder, gel, pencil, pen…but Gimme Brow is unlike any of them. It’s like brow extensions. You brush on – very conveniently with a tiny brush, I might add – gel fibers that resemble the look of actual hair. Brows don’t just look even, but full. Start at the inner corner and comb through the entire brow. So simple! I concentrate on the inner area towards my nose as that’s where my brows are at their most pathetic state. Your MO may differ.

Is there nothing more satisfying than watching a brow transformation — or as Benefit calls it, a browtification? You win with puns, Benefit. Also, these videos rock. After I watched four of them back to back, I realized the only thing missing from my makeup bag is High Brow.

Note: Birchbox provided a sample of Gimme Brow. The two cents here is all my own!