Benefit devotees will likely recall when the brand released a lip version of its cult classic Box o’ Powders, ala Hoola, Coralista, Dandelion. Now, that same soft and silky Ultra Plush Gloss formula is available in a handful of bright shades packaged in a fancy new art deco-inspired tube. They look almost neon in the tube, but fear not, the resulting lip color is a more subtle dewy hue of the same color family. Lips look drenched in moisture and there’s a natural plumping effect that comes with all that gloss. The bright pink coral ‘Poutrageous’ (oh, that name!) is my favorite of the bunch. A close second is “Kiss You” a purple that imparts a cool orchid hue on my lips. For more oomph, layer these over lipstick. I’m wearing NARS Satin Lip Pencil in Yu today (see pic here) and after about an hour, it turns into a lovely stain. A fresh coat of Lollibop (the bright pink Ultra Plush) is the perfect refresh throughout the day. If you thought Yu was bright before…this brings it to a whole new level of awesome.
You can check out the full Benefit Ultra Plush Lip Gloss lineup here.
note: editorial sample provided by brand